Date: March 24, 2018
Time: 1:30 – 4:30 PM
Venue: Torre Venezia, 170 Timog Avenue Quezon City
| Time | Program |
|---|---|
| 1:30 – 2:00 PM | Registration |
| 2:00 – 3:00 PM | State of Digital Marketing |
| 3:00 – 3:30 PM | Break |
| 3:30 – 4:30 PM | Digital Marketing Strategies |
Register here:
*payment via BDO Bank Deposit, Account name: WTG Trading, Account Number: 003720027753
Workshop Topics:
How to create your digital marketing plan
More than ever, today’s marketers are placing the ‘digital’ at the front and center of all its processes as key to sustaining and growing the brand and business.
What is next for eCommerce?
How has ecommerce evolved? from group buying sites, instagram shops, online shopping, marketplace, buy and sell and more. We look deeper from a single channel approach to a omni channel ecosystem.
How digital has disrupted business models
In today’s business digital is no longer just an “add on” to your operations, it is now built together with the DNA of the business. Let’s explore how companies like uber, airbnb, facebook and others have change our day to day lifestyle.
What is the right online channel for you?
Digital marketing is not just social media. There are a lot of other channels you can tap to boost your business. In here we will be discussing the different channels you can use as part of your digital marketing strategy.
Overview topics:
- Understanding SEO/Email Marketing
- Essentials of social media management
- Optimizations for website and analytics
Business case
Brands have already captilized on digital as part of their marketing strategy. Let’s look at some case studies that made it to the top from Blendtec, Coke, Cebu Pacific and more!
Registration Fee
Early Bird Rate: Php 850
Regular Rate: Php 1,300
Walkin Rate: Php 1,500
Who Should Attend
Business owners, Exploring opportunities in digital, Digital Marketing Service Providers and those involved in digital marketing and advertising, CMOs, Brand Marketers, Category Managers, Advertising Managers, Digital Directors, Agencies, Publishers, Media, Telcos, Content Providers, Bloggers, E-Commerce Entrepreneurs, Suppliers, Government, Academe.
Resource Speaker:
Al Sherwin C. Ramos Yeo
Digital Operations Manager
Sky Plus Print
Sherwin is the Digital Operations Manager of the Sky Plus Print Services Corporation. Prior to his current role, he is the Ecommerce head of ABS-CBN Corporation, and before that, as Systems Analyst of KFC Food Group Philippines.
His core strengths are rooted in innovations, marketing and analytics.
Graduated from De La Salle University with a degree on Information and Communication Technology Management. He also took up several certifications from University of Pennsylvania – The Wharton School, SPACE Program La Salle Graduate School, Google, Hubspot, Udemy and more.
He is also the founder of TECHGLIMPSE, which is a tech and digital marketing blog.
*payment via BDO Bank Deposit, Account name: WTG Trading, Account Number: 003720027753
