There are 3 ways that your company can increase sales and revenues:
1. Sell to more customers. You accomplish this with better marketing, greater speed, more sales activity, and better sales training.
2. You can sell more to each customer. You accomplish this by up-selling the customer, or giving discounts on additional purchases, or recommending add-ons to what you’ve already sold.
3. You can achieve more frequent purchases by each customer with special offers, well targeted advertising, and special promotions.